The flyers comes in bunches. They are hand-delivered to our house in a Publisac bag every Wednesday. Publisac is a door-to-door delivery network in Quebec that specializes in advertising and circulating promotional material. It is produced for and distributed by the Quebec-based company Transcontinental Media and reaches 3.5 million Quebecers every week. Elsewhere similarly packaged flyers are often called "adbags". According to the company's website, Publisac began in Quebec in 1986 as a way to distribute flyers from a variety of stores directly to consumers. Each plastic bag has one or more advertisements printed on it. Inside are flyers from various retailers, such as Canadian Tire (a Canadian hardware and outdoor supply store), other local businesses which may include pharmacies, office supply and furniture stores, and most importantly for our home, several neighbourhood supermarkets. While my wife and I don't need rakes or toothpaste every week, we do need groceries and we find that the flyers are an easy way to compare what is on sale at different supermarkets every week. However, not everyone welcomes a weekly deposit of a half kilo or so of printed flyers on their doorstep. Several neighbours have signs on their doors requesting no delivery; but my wife and I look forward to the weekly Publisac. Like many people, I spend a lot of time online and I am bombarded with unwanted solicitations for anything from medication (because I searched something online last night) to car insurance (because we researched buying a car). Although I like to think that I shop with discretion, I know that I am a consumer. I live in a city. I buy things. As I grow, have a family, adapt to changes around me, I purchase all sorts of products. A paper flyer, however, gives me the opportunity to consider what I might buy without someone or something looking over my shoulder. It's actually relaxing to have an uninterrupted and analog approach to consumerism. There are no email or Facebook notifications to distract me. With traditional flyers, I know I will not be solicited with additional - advertising for favas, pintos, lentils, or kidneys after I have looked online at an ad for a can of beans. I can focus on something comfortably, at my own pace. I do understand that I leave digital footprints whenever I conduct a search or purchase an item online. As the hunter stalks the hunted, I too am tracked and occasionally snared. So I welcome the opportunity analog flyers provide in removing the computer from my decision-making process. Maintaining a sense of privacy is one reason I appreciate Publisac. I also enjoy having something that I can hold, peruse in my own time, and spread over the living room table, to read, clip, fold, and mark up. I am, perhaps, of a generation that finds comfort in tangibility. I enjoy reading and scanning stories in a newspaper. I find a welcome and comfortable serendipity in the way that I can wander through print that is not possible when reading a screen. With my laptop or tablet, I point and click and invariably move from “page” to “page” often ending up far away, frequently forgetting where I started. With a printed flyer, I never have that problem. I glance through the flyers, but I don't read them assiduously. My wife and partner-in-life-and-shopping, does that. She looks forward to going through the supermarket flyers and hunts for deals. My food shopping philosophy is different. I am an impulsive hunter-gatherer. I hunt for food and gather what I want. I may go to the store with …